Marketing and communication for entertainment.
Within MCI Brand Appeal we have implemented a business unit specialized in the entertainment sector, to follow the company in every aspect. We take charge: marketing strategy definition, inbound marketing & digital projects, public relations & press office. On and off-line media planning, communication & graphics.
We also have a specific know-how regarding the best way to obtain public financing by effect of the “Franceschini” law for the movie, audiovisual and entertainment disciplines.
A management department with many years of experience in the movie production and retail,is even prepared to provide outsourcing interventions always in the marketing and communication sections.
Here are some brands we have worked for: Disneyland Paris, The Walt Disney Company, Eagles Pictures, Atari, Warner Brothers…